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Are You Holding Yourself Back?

By Alexis MacIntyre

Profit share offers unlimited income potential.  But it requires unlimited thinking.  When I first joined Keller Williams, I had one strong limiting belief around growing my profit share tree.  I was afraid to come off  like I was “selling” the company.  As I’ve grown within KW, I’ve internalized a deep appreciation for our family and I’ve recognized that growing my profit share tree has absolutely nothing to do with selling KW.  It’s about attracting talent.

Yes, growth is important to Keller Williams.  We’re proud of this! If growing our company wasn’t important to us, what kind of business stakeholders would be?  By the way, profit is important to us as well.  But we are, first and foremost, a talent company.  We are about attracting talent to provide extraordinary service to buyers and sellers.  We are also about growing talent – and, most importantly, committed and gifted leaders. A company filled with talent attracts talent. Lots of talent equals lots of customers and lots of homes bought and sold.  Lots of homes bought and sold equals lots of profit.  And in a company that shares almost half of its owners’ profit?  Well, that means more profit share dollars given to those associates who help grow the company!

If you want to grow a profit share tree and enjoy passive income, just spend more time getting to know the people who are talent around you.  There is a quote that sticks with me, by novelist Alexander Solzhenitsyn, “Talent is always conscious of its own abundance, and does not object to sharing.”  This philosophy is our soul.  We share our models, our systems, our time and our owner profits.  Our associates who earn profit share internalize this at a deep level.  They build relationships with talented people who they’d like to be in business with and invite them to experience KW.

So remove your limiting beliefs.  When you know that Keller Williams is an amazing place to be, it’s easy to grow your tree. Simple, really.  People are honored to be recognized as someone who others want to be in business with.  Admittedly, it can sometimes take time, but the long-term rewards can be astonishing.   If you find talent and that talent feels like Keller Williams is the right fit for them, it’s a mutual win.

By the way, I’m continuing every day to work on my limiting beliefs around profit share.  One of the first steps I took was to complete the exercise on page 19 of the Wealth Building Workshop: Profit Share guide–I’ve written down all the things that I love and appreciate about KW so that when I speak to someone about an opportunity with our company, I can focus on what’s most important to my heart.

What’s your limiting belief around profit share and what are you doing to remove it?

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3 comments on “Are You Holding Yourself Back?
  1. Thanks for the inspirational message Alexis. One of the big myths of KW, is that the profit share opportunity is over and that the people that started the company are the only ones making any profit share. Five years ago, I decided to get ‘on purpose’ with my recruiting and attracted my first agent to the company. In the past five years, I have gone from $0 in profit share to over $130,000 in cumulative profit share. The bottom line, is NOW is the time to recruit. It was a lot harder back in the beginning to convince agents that this was a legitamate model for a real estate company. Today, KW is about to be the 2nd largest real estate company in the U.S. and soon to be number one….you don’t have to sell this model, just communicate the model!

    Aaron Kaufman

  2. Great post Alexis. When you see how the Keller Williams business model can benefit anyone that follows it, it ignites a passion within. Plus, the overall culture and beliefs of KW lined up perfectly with what I was looking for in a company.

    Not everyone knows about KW; I lived less than two miles away from the SW Market Center in Austin for almost 10 years and wasn’t aware Keller Williams was any different from other companies. It took the guy above, Aaron Kaufman, to open my eyes and share with me why I had to be at KW. It goes to show you that all you have to do is get out there and share with others why you are happy where you are and the rest will fall into place.

    Aaron, thanks for telling me about Keller Williams!!

  3. abigailsells says:

    Thanks for posting Alexis! “The Gift” is truly incredible and building relationships is definitely in my Top 20…

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