By Danny Thompson, director of Keller Williams Publishing
Some said being “green” was a fad that would pass, just like bell-bottoms and MySpace. We all witnessed organizations jump on the bandwagon and proclaim green-ness, attempting to leverage the opportunity for profits. Due to some “green-washing” (the term adopted for those who exaggerated their commitment to environmental conservatism) businesses that were truly committed to making a difference were not taken seriously. Personally, I believe the tide has turned, and our sensitivities to our environment have simply become a way of life. At Keller Williams Realty we do not have a green department because our values are green.
I remember hearing the phrase, “God, family, then business” for the first time as Mega Camp 2001. Gary Keller, in stating the Keller Williams values, articulated in four words something I had wrestled with for years: how to balance my faith with my work. These values have helped me stay focused on what matters most.
I believe the call to a healthy, money-smart, and sustainable living in Green Your Home, our second addition to the Keller Williams Realty Guide series, is in perfect alignment with “God, family, then business.” You need only read the book to see what I mean. Let’s look at the three green priorities of the GYH model in light of these values. Continue reading ‘Red Is Green!’
2. Dial into Webinars focusing on green subject matter including: Building a Green Lead Generation System, Getting Green with Google and myTransactions Advanced. 


About Green Week: Since our founding, it has been our company’s stated mission to build careers worth having, businesses worth owning and lives worth living. We realize now, more than ever, that a life worth living is one that is healthy, money-smart, and sustainable. And over the past three years we have been actively working to create a platform for our associates to leverage the green movement in their businesses.
Last week, Ignite, Keller Williams University’s (KWU) newest course, launched in more than 400 Keller Williams market centers across the United States and Canada.


